How Do You Win the 21st Century Digital Marketplace? Invent Demand-Anchored Business Models

In industrial age businesses, winning was about controlling supply to reposition price on the demand-supply curve. By controlling supply, it comes down to two key variables of the marginal cost – transaction and distribution costs. Scaling was severely bounded to geography because of that distribution cost. But on the web, both components of marginal cost [...]The post How Do You Win the 21st Century Digital Marketplace? Invent Demand-Anchored Business Models appeared first on Tekedia.

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