Marketing: Capstone of Resilience

Tribune OnlineMarketing: Capstone of ResilienceI am an alumnus of Yale University and Jeffrey Sonnenfeld, a Professor of Leadership, Founder and President of Yale Chief Executive Leadership Institute is an exceptional scholar that regularly inspires me. Recently, his article titled, ‘Firing Back,’ was published in the Time Magazine and this write-up, I believe, is very instructive in giving context to [...]Marketing: Capstone of ResilienceTribune Online

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