Jumia partners Mirakl to launch AI-powered advertising platform across Africa

By Seun Ibiyemi Africa’s leading e-commerce platform, Jumia, has announced a strategic alliance with Mirakl to roll out Mirakl Ads , a cutting-edge retail media solution designed to transform marketplace advertising across the continent. This partnership marks a significant step forward in Jumia’s digital innovation drive, equipping both first-party and third-party vendors with advanced, AI-powered [...]The post Jumia partners Mirakl to launch AI-powered advertising platform across Africa appeared first on Nigerian NewsDirect.

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