Product Minimum Viable Quality (PMVQ): Lessons from Etisalat to 9Mobile to T2

Tekedia | 10-08-2025 03:49am |

The video podcast introduces and defines the principle of Product Minimum Viable Quality (PMVQ). The central thesis is that a product’s success is not determined by its absolute quality, but rather by its ability to offer a baseline level of quality that is appropriate for its price and its target market. The podcaster, Ndubuisi Ekekwe,

Stay Updated with the Latest News!

Don't miss out on breaking stories and in-depth articles.