Jumia says Nigeria is driving its recovery as global rivals retreat

Nairametrics | 17-11-2025 11:33pm |

Nigeria is at the center of Jumia’s ongoing recovery, with the e-commerce company reporting a 30% year-on-year increase in physical goods orders and a 43% rise in Gross Merchandise Value (GMV) in the country. This is according to the company’s latest performance update, highlighting a strong bounce-back following the macroeconomic and currency volatility that rocked

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