FirstBank embarks on ‘The Giant in you’ campaign

Tribune OnlineFirstBank embarks on ‘The Giant in you’ campaignIN its usual creative conjecture, 13O-year-old FirstBank, has hit the airwaves and other media outlets again with various visuals to articulate its new campaign ‘The Giant in You’. Among other reasons, the new campaign must have been conceptualized to position FirstBank as a ‘giant’ and ‘future-ready’ institution that is dependable, innovative and proactive in supporting [...]FirstBank embarks on ‘The Giant in you’ campaignTribune Online

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