ICONSIAM Drives Its Destination Marketing Strategy to Elevate Bangkok as a Global Chinese New Year Destination

BANGKOK, THAILAND – Media OutReach Newswire – 5 February 2026 – ICONSIAM, the global landmark on the banks of the Chao Phraya River, announces a major collaboration with leading public and private partners—including the Ministry of Culture (Thailand), the Tourism Authority of Thailand (TAT), KASIKORNBANK, CP AXTRA “Makro – Lotus”, Alipay +, and Tiger Balm—to

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