South Africa's luxury boat industry turns to Europe as US market weakens

Africanews | 13-05-2026 03:57am |

South Africa's luxury catamaran industry, valued at $298 million and known for exporting 90% of its production, is facing significant challenges due to instability in the U.S. market caused by fluctuating tariffs. As a result, manufacturers are shifting their focus towards European markets in search of new opportunities for growth and stability. This strategic pivot aims to mitigate the impact of the downturn in demand from the United States, which has traditionally been the industry's largest market.

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