On May 20, 2026, coinciding with World Product Day, the Product Leadership Accelerator (PLA) is spearheading a transformative initiative aimed at enhancing the capabilities of African enterprises in the digital economy. This program focuses on equipping businesses with the necessary skills and tools to adapt to a rapidly evolving market landscape, emphasizing innovation and digital-first strategies. By fostering a culture of product leadership, the PLA aims to empower local companies to compete effectively on a global scale, ultimately driving economic growth across the continent.
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