When you buy through our links, Business Insider may earn an affiliate commission. Learn morePeacock is one of the best streaming services, especially for fans of NBC shows and reality TV.Mateusz Slodkowski/SOPA Images/LightRocket via Getty ImagesPeacock initially started as a streaming hub for NBCUniversal TV shows and films, but the service has grown to include a massive collection of live sports, original series, and reality TV programming. Peacock ranks among the best streaming services we've tested, whether you're looking to stream a classic NBC sitcom like "Parks and Recreation" or the latest season of "The Traitors."Key Peacock plans start at $11 a month (although there's a newer budget option, which we'll dig into below) for ad-supported access to the streamer's entire on-demand lineup. This includes NBC and Bravo shows, as well as Peacock Originals and other programming. These Premium plans also get access to select sporting events, including certain NFL, NBA, and WNBA games. Upgrading to Premium Plus unlocks ad-free on-demand content and the ability to live stream your local NBC station.If you're trying to decide whether Peacock is a good fit for your household, you've come to the right place. We've outlined everything you need to know about the service, including full details on pricing, plans, content, bundles, and supported devices. We'll also break down some of the best shows, movies, sports, and live events available on the streaming service right now.What is Peacock?Peacock is a streaming service created by NBCUniversal with two main subscription plans: Premium (with ads) and Premium Plus (ad-free). The platform offers a collection of shows, movies, and original series, along with live sports and news. There's also Peacock Select, which we'll dig into further down this page.Content can be viewed via an on-demand library or always-on streaming channels broken down by genres and franchises. Some of the channels available in all plans include Dateline 24/7, NBC News Now, NBC Sports Now, ION, and ION Mystery, among others. The streamer also offers channels pegged exclusively to popular shows and movies, including a Law & Order: SVU channel, a Real Housewives channel, The Office Channel, an SNL Vault channel, and others.Peacock's catalog includes a mix of Universal films and NBC shows, like "Wicked" and "The Office." The TV shows tend to hang around in the platform's back catalog on a long-term basis, but many movies filter in and out, often ending up on Prime Video and Netflix after their initial streaming premiere on Peacock. Original series and movies are also available, including hit shows like "Ted," "Long Bright River," "Poker Face," and "The Miniature Wife." In addition to live sports, which we'll outline below, the streaming service also carries select other live events, including "Eurovision" coverage.How much does Peacock cost?Peacock Premium costs $11 a month or $110 annually for ad-supported streaming. To watch without ads, you need to upgrade to a Peacock Premium Plus plan, which costs $17 a month or $170 a year.Both Peacock plans offer access to the service's entire lineup, including new original series, exclusive content from NBC shows, current and past Bravo shows, select USA shows such as "Suits," live sports like Sunday Night Football, and next-day streaming support for many NBC shows airing on TV. In addition, Peacock Premium Plus also includes download support and live streaming access to your local NBC station. What is the Peacock Select tier?The Peacock Select tier rolled out in July 2025 following the most recent price hike. Originally, Peacock Select was only available for existing subscribers, but the plan now appears on Peacock's main sign-up page.The Select plan costs $8 a month or $80 a year, in line with the Premium pricing before the 2025 increase. The plan offers viewers select access to the app's programming, including current season and library content from NBC and Bravo. It also offers access to some other shows, like Yellowstone.Unlike Premium, Select doesn't have any Peacock Originals, live sports and events, or films. It also doesn't have the Premium Plus tier's NBC live streaming, although Select subscribers can view a few specific channels (like The Office Channel and NBC News Now Channel) on their TV only.When was the last Peacock price hike?Peacock hasn't had a subscription price increase in a little over a year. The last Peacock price hike occurred on July 23, 2025. Previously, Peacock Premium plans cost $8 a month or $80 a year, and Peacock Premium Plus plans cost $14 a month or $140 a year. Prior to that, the service hiked its prices on July 18, 2024.Do any shopping memberships come with Peacock?Both Walmart Plus and Instacart Plus members receive Peacock as part of their membership. Walmart Plus costs $12.95 a month or $98 a year. Subscribers will have the choice of either Peacock Premium or Paramount Plus Essential, and they can choose which one they
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