Alcohol became a flashpoint in the US-Canada trade war. Now both sides say they're losing.

The US-Canada trade war has escalated with new 50% tariffs on Canadian alcohol, following earlier retaliatory measures that saw American alcohol pulled from Canadian shelves. Alcohol makers on both sides of the border say they are hurting as a result, and the boycott of American alcohol in Canada has been so effective that it was cited as a reason for the latest tariff increase.

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