Instagram is cracking down on AI influencers who don't self-identify as AI

Business Insider | 31-08-2026 07:50pm |

Instagram is implementing new measures to require AI-generated accounts to label themselves as such. Accounts that do not use the 'AI-generated profile' label will see reduced reach in the platform's recommendations. The label is being changed from 'AI Creator' to 'AI-generated profile' to be more accurate. This move aims to increase transparency among AI creators on the platform.

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