GoPro to Sell Majority Stake for $285 Million, Pivot to AI and Defense

The Information | 01-09-2026 11:51pm |

GoPro, the company known for its action cameras, has decided to sell most of its business to another company called Starman Optical. Starman will buy 90% of GoPro's shares for $285 million, which means each share is worth $1.14. After this news, GoPro's stock price increased by 40%. This change is part of GoPro's plan to shift its focus towards artificial intelligence (AI) and defense-related products. The deal is expected to be finalized soon.

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