Firm Launches Digital Insurance Campaign

THISDAYLIVE | 02-09-2026 01:21am |

SanlamAllianz Nigeria has started a new digital insurance campaign called "Proud Moments 2.0." This campaign aims to celebrate personal achievements and positive life events instead of focusing on fear and uncertainty, which is often associated with insurance. Chris Ekwonwa, a company executive, explained that the campaign highlights that every achievement, no matter how big or small, is worth celebrating. The campaign will last for about eight weeks and will take place on digital platforms. It will include a call for people to share their inspiring stories on social media, a radio campaign, and advertisements online. Additionally, the company plans to reward the most impactful story with a trip for its main character to the 2026 Youth Olympics in Dakar, sponsored by SanlamAllianz. This initiative aims to showcase real Nigerian stories with positive outcomes. SanlamAllianz Nigeria is recognized as one of the key insurance companies in the country, having met the necessary requirements set by the National Insurance Commission.

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