A veteran tech investor says this should be John Ternus's first priority as Apple's new CEO

Business Insider | 02-09-2026 02:21am |

John Ternus has just become the new CEO of Apple, taking over from Tim Cook. A tech investor named Gene Munster believes Ternus's main focus should be on attracting and keeping talented employees, especially as competition for skilled workers heats up in the tech industry. Munster pointed out that many top Apple employees have left for companies like OpenAI, which is known for its AI technology. He emphasized that AI is advancing quickly, and Apple needs to ensure it doesn't fall behind in this area. Although Munster thinks OpenAI won't outpace Apple too quickly, he still urges Ternus to prioritize building a strong team to keep Apple at the forefront of technology. In summary, Munster advises Ternus to concentrate on talent to maintain Apple’s leadership in the tech world, especially in the fast-evolving AI sector.

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