The Marketing Funnel Is Being Rewritten. Here’s How Transaction-Based Advertising Is Changing the Game.

Entrepreneur | 04-09-2026 12:54am |

The marketing funnel is undergoing a transformation as transaction-based advertising gains prominence. This shift is part of a $140 billion industry change. Businesses are advised to adapt to this new model to stay competitive.

Stay Updated with the Latest News!

Don't miss out on breaking stories and in-depth articles.