African Beverage Brands Pivot to Culture, AI at  New Pour Summit

THISDAYLIVE | 11-09-2026 02:32am |

African beverage leaders, investors and creatives gathered in Nairobi for The New Pour summit, themed "Liquid Resilience: Future-Proofing Beverage Brands in Africa's VUCA Markets." The event was broadcast across five African markets and focused on building brands with the African consumer at the centre. It was convened by Tosin Balogun, co-founder of Drinkabl Africa, who said the summit is designed to bring together the thinkers, doers and investors shaping the future of African beverages. A major highlight was the unveiling of The New Pour Report 2026, an inaugural industry intelligence report.

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