Natural hair isn’t just a trend; it’s economic infrastructure – Adanna Madueke on building Africa’s hair economy

BusinessDay | 26-09-2026 07:31am |

Adanna Madueke, a digital creator with over 1.5 million followers, advocates for the natural hair movement as economic infrastructure in Africa. She uses her platform for natural hair tutorials and cultural commentary. Madueke argues that natural hair is not just a trend but a sector that can drive economic growth. Her work aims to build Africa's hair economy.

Stay Updated with the Latest News!

Don't miss out on breaking stories and in-depth articles.