I raised $200K on Kickstarter for my sunrise alarm clock. The lessons I learned while preparing the campaign were just as valuable.

Business Insider | 28-09-2026 11:34pm |

Emily Byrne, founder of Rise Centered, raised nearly $200,000 on Kickstarter from roughly 1,500 backers in one month for her sunrise alarm clocks made from natural materials. She said the campaign helped her gain early customer input and understand the financial realities of running a product business. The unique design also attracted media attention, boosting visibility and market positioning.

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