Taylor Swift made Popflex go viral, but is the size-inclusive brand still worth the hype? Here's an honest review from editors who wear sizes 10 to 28.

Business Insider | 29-09-2026 10:37pm |

Taylor Swift was photographed multiple times wearing activewear from Popflex, leading to increased visibility for the brand. Business Insider editors, who wear sizes 10 to 28, tested Popflex clothing over two years and found it to be a top choice for plus-size workout clothes. The brand offers styles up to size 3X and various inseams for different body types. The fabrics remained soft and stretchy, and the designs were considered cute and comfortable.

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