I earn $263,000 in annual revenue from my Substack side hustle. It's an incredible bonus to my writing career.

Business Insider | 01-10-2026 11:39am |

Amy Suto and her husband, Kyle Cords, run a successful Substack newsletter called "Make Writing Your Job," which helps writers find freelance work. They have 58,000 subscribers and earn about $263,000 a year from it. They built their audience mainly through free content, social media, and organic search, without spending much on ads. Amy started her writing career in Hollywood and later began ghostwriting memoirs. In 2023, she created her Substack to share her experiences and help others. They added a job board to connect writers with clients, which quickly became popular. Their growth strategy includes providing valuable free resources and engaging with their audience regularly. They charge $19 per month for standard membership and $550 per year for founding membership, while also offering a free version. They keep most of the subscription revenue after fees. Although this Substack is a side project, it has significantly boosted their income and allowed them to help the writing community. Amy emphasizes the importance of creating helpful content and building a loyal audience, stating that you only need a small number of dedicated fans to succeed as a creator. They plan to continue expanding their support for writers through various initiatives, including in-person meetups and potential conferences.

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